Case Study

All-in-one, AI-enable digital marketing.

This project aimed to bring key needs of account-based digital marketers into a single platform, so that a singular dataset can be built to provide powerful analytics and contextual AI optimizations.

 
 

 
 

Project Summary

process

Market research, user interviews, and sales demo shadows (using design prototype for sales demos).

problems

Digital marketers utilize between 7 -15 different tools; this means any one database is only tells part of the whole story, and it is impossible to effectively apply AI.

results

  • Onboarded first 3 enterprise clients

  • Selected as a Cloudflare Launchpad Partner

  • Seeking investors for Seed round

  • Client, investor, and analyst feedback overwhelmingly positive

 
 

 
 

Process

round 1: direct to rapid implementation

round 2: updated UI for implementation

micro-interaction example in content editor

 
 

Other Case Studies

 

Event Planning

Education Tech